Royal Enfield Launches Its Buyback Program

Royal Enfield, in partnership with OTO Capital, has launched a first-of-its-kind buyback program offering customers lower EMIs and an assured buyback value for their motorcycles.

Royal Enfield has launched a new buyback offer in partnership with OTO Capital—the aim of this program is making the ownership experience a smoother and easier process. 

The program spans from one to three years and offers customers up to 45 percent lower EMIs and boasts of a guaranteed buyback value of up to 77 percent (of the original price of the vehicle) depending on the tenure according to Royal Enfield. The program also includes a cashback initiative at the end of the tenure. 

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Customers will have the benefit of lower EMIs and an assured buyback value for their bikes, while also getting few alternatives to choose from. When the buyback period is over, they can either opt to trade their current bike for a newer Royal Enfield model, or keep it or even return it. 

As of now the buyback program has only been launched in 12 cities, including Delhi, Ghaziabad, Noida, Lucknow, Jaipur, Bhopal, Indore, Ahmedabad, Pune, Hyderabad, Bengaluru and Chennai.