Harley-Davidson Sets Up Boot Camp To Inspire New Riders

The Boot Camp introduces Harley-Davidson motorcycles to new riders while enticing them with attractive financial schemes

Harley-Davidson, India’s biggest 600+cc bike-selling manufacturer, has recently started a boot camp regime where they inspire new riders towards riding. The boot camp has been basically set up to introduce new riders with Harley-Davidson motorcycle basics in a fun way. The camp focuses on introducing the new enthusiastic members to the Harley-Davidson lifestyle and culture, its origin, history, and a basic insight of the HD family to identify the right product for oneself.

The camp divides the enthusiasts into small groups so they can focus better to share the first experience with riding. The riders are also allowed to take their choice motorcycles for a short ride with like-minded individuals. The company is also briefing individuals about customized financing options that the company provides to assist riders with the purchase of the motorcycle. The bikemaker claims that the offers they have offered are tailor-made financing options with flexible and attractive rates, terms and EMIs to make the ownership experience more enriching. Harley Davidson has scheduled to organize the boot camps all across India from April to June 2017. The first leg will be held in Udaipur, Rajasthan.

Pallavi Singh, Director Marketing, Harley-Davidson India, said, “Staying true to our commitment of strengthening consumer base, we are proud to introduce Harley-Davidson Boot Camp; an interactive platform that gives riding enthusiasts a direct gateway into the brand. No two Harley-Davidson motorcycles are the same and through this program, aspiring riders will get the opportunity to learn to ride their dream Harley-Davidson motorcycle.”

To know more about the boot camps visit – Harley-Davidson Boot Camp.