Pulsar 135LS crosses 100,000 sales mark
Published On May 28, 2010 12:00 AM By Wajeeh Khanfor Bajaj Pulsar 150
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The Pulsar 135LS has reached landmark 100,000 units sale since launch. This new addition to the Pulsar family has been one of the most talked about brand with a unique product proposition. The Pulsar 135LS, where LS stands for Light Sports, is the ‘first of its kind’ bike in the country, has cutting edge technology mixed with great looks and features. The Pulsar 135LS is powered with a state of the art 4-valve DTS-i engine delivering 13.5 Ps power. With its chiseled lines and aggressive stance, a sporty split-seat, aluminum clip-on handlebars and a host of other features this 135cc Pulsar delivers a power packed performance. The light kerb weight of only 122 kg gives it a great Power-to-weight ratio of 110.6 Ps/tonne to make it optimum balance of agility and comfort to maneuver hustle-and-bustle of urban traffic. It comes at an attractive price point (Rs.52,997 ex-showroom Delhi). The Pulsar 135LS had been the most appreciated bike by Auto-Experts this year. It has not only won “Bike of the Year” awards from Auto Magazines and Channels but also awards for its cutting edge technology. Mr. S. Sridhar, CEO-2Wh said “With the launch of the Pulsar 135LS, our aim was to democratize the thrill of biking by making performance accessible. Not only have expert bikers and specialist auto magazines and channels greatly appreciated the bike, the response from customers too has been overwhelming. The strong growth numbers have been achieved with innovative activations and digital campaigns backed by a very strong product offering”