Ride on 4th International Day of Girl Child by Harley Owners Group

Harley Owners Group celebrated 4th International Day of the Girl Child which was joined by all the 15 chapters of HOG across the country. The ride was a combined project of Harley and The Bindi Project.

To celebrate parent-daughter bond, Harley Owners Group (HOG) in coalition with a non-profit organization, The Bindi Project, organized a ride on the occasion of 4th International Day of the Girl Child. This was the second consecutive year of Harley organizing such ride, which was joined in by 15 HOG families from all over the country.

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Speaking about the event, Pallavi Singh, Director of Marketing, Harley-Davidson India said, “We are very proud to be associating with The Bindi Project for the second year, and participating in the Father-Daughter Ride. This unique initiative helps us spread the message of fostering love and respect for women in the country, and also gives us a chance to celebrate riding with our daughters.”

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Adding further about the event, Sunil Desai, Founder of The Bindi Project said, “It is great to see members of the Harley Owners Group come together again to celebrate the 4th International Day of the Girl Child. By holding Father-Daughter rides across the country and publicly sharing their love and respect for own their daughters, they are helping to inspire others to want similar relationships. I believe that such initiatives will both help save baby girls from the impact of son preference and eventually transform our society to treat all women and girls with respect and love throughout their lives.”