Harley pay attention to Merchandise in India
Published On Nov 26, 2010 12:00 AM By Pallavi Tanejafor Harley Davidson Iron 883
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Harley Davidson, a well known name in the world of bikes who has been always serving the customers with the best services and advanced products. A company doing well enough with its all stylish and the most extraordinary models of motor bike earns a total of 5% ($282.2 million last year) revenue from the international market. And now entering into the Indian bike market which is growing at a very high pace, the company expects to increase the revenue all the more.
Accessories of the company are also to be sold at all the Indian Harley dealerships that is to attract the customers. The accessories of the company includes leather jackets, boots, gloves, tops, T-shirts, caps, mugs and key chains carring a brand tag of Harley Davidson. The expensive leather jackets of the company comes with a price range of Rs 15,000 to Rs. 25,000, but if you are looking for affordable products from the company, its T-shirts starting with a price range of Rs. 1500 only is just perfect.
Harley Davidson has till now inaugurated a total of five dealerships in the country that is to process the sales for company's products. Initially, Harley Davidson is to start with 12 of its different and outstanding models in addition to authentic Harley-Davidson riding gear, apparel, and merchandise. The company is known for producing outrageous motor bikes being speed and impressive looks inculcated to them. The only one of its kind, Harley Davidson, acquires dealership in New Delhi named as Capital Harley Davidson, Himalayan Harley Davidson in Chandigarh, Banjara Harley Davidson in Hyderabad and Seven Islands Harley Davidson in Mumbai.
As known, the Indian Auto Industry is growing at such a fast pace and definitely needs to be enhanced more with merchandising and brands. And this is the best time for new companies to enter Indian market and make their stand.