Kawasaki eyeing Indian sportsbike market; Planning Five New Sportbikes
Modified On Dec 22, 2015 12:00 AM By Gajraj Singh Bhati
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To strengthen its presence in India and double the market share in the lucrative Indian sports bike market, Kawasaki is planning to launch five new sports bikes in India in the next financial year. According to Hindu Business line report, this premium Japanese brand is putting in efforts to get a better hold on the rapidly growing sports bike market in India and make the reach of its network broader.
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Deputy Manager of Kawasaki Motors Pvt Ltd, in India Shigeto Nishikawa speaking at the inauguration of the 8th superbike outlet of this brand at Hyderabad in India, said, “The company is targeting a market share of 20% in the next two years”. Right now, bikes offered by this brand in India feature engine displacements between 250cc (Z250) to 1400cc (ZX14-R).
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While sharing the information that the company plans to introduce new sports bike in India the officials did not disclose any details of the products. Expectations are high that the Vulcan S cruiser will be one of the five products that are lined up for India as it shares its powertrain with the Ninja 650 and ER-6n. This probability is high for this particular machine as like its siblings which are assembled locally, the Vulcan S is also likely to adopt the CKD route.
The company at present enjoys 10% share in the market and accounts for 9,000 – 10,000 units in a year and has a growth rate of around 20% year-on-year.
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