Harley-Davidson Cafe at Pune in Plans

Harley-Davidson is more like a phenomenon among the bikers, they love each and every thing associated with this iconic brand and Harley-Davidson cafe is a place, where they can live their dream. The bikemaker is doing well in India and to develop Harley-Davidson's biking culture in the country, the bike-maker is in talks with a company to open the world's second Harley-Davidson Cafe in Pune, reported TOI today.

The only existing Harley-Davidson Cafe is in the city of Las Vegas, which is hugely popular among Harley enthusiasts all over the world. In Pune, Harley-Davidson is expected to license the cafe to a local builder who is also working on a luxury hotel and offices, confirmed by internal sources. He further added that the iconic motorcycle maker plans to open similar cafes in other cities such as Delhi, Mumbai, Bangalore, Kolkata and Chennai, where the popularity of the brand is on the rise.

Anoop Prakash, Managing Director at Harley-Davidson India, declining the above comment, said, "We will not comment on rumours and speculation." Besides fast food and beverages, the cafe is expected to sell branded gear, accessories and Harley memorabilia, and will become an alternative source of revenue for the company, besides being a marketing tool in a country, where Harley expects 25-30% annual growth over the next five years.

The Pune cafe will not be as big as the Las Vegas cafe that can hosts 1400 guests and also has a wedding chapel, but the second cafe will,no doubt, be big enough. At Las Vegas cafe a $500,000 Harley-Davidson Heritage Softail burst through the front of the cafe, and over 15 custom motorcycles - including Elvis Presley and Billy Joel's bikes - are on display throughout the cafe. The retail store stocks Harley t-shirts, hats, jackets, bandanas and the likes. We can expect the similar treatment for the Pune cafe also.

Source: TOI