Harley Davidson India ties up with HDFC and ICICI for enhanced motorcycle finance

The world leisure motorcycle leader, Harley Davidson is looking forward to fulfill the motorcycle dreams of enthusiasts in India.  After launching its most affordable bike at Rs. 4.1 lakh (ex-showroom, Delhi) H-D has tied up with HDFC and ICICI banks to provide an enhance motorcycle finance scheme to the enthusiastic customers, who are unable to buy their dream bike with one time full payment. Apart from the a convenient loan option for the new Harley-Davidson Street 750, for the first time, offers accessory finance for all motorcycles in association with HDFC Bank. Qualifying customers can purchase the Harley-Davidson Street™ 750 for a minimum down payment of Rs. 91,471 with an EMI of as little as Rs. 8,309 over a period of five years.

Customers, who complete their booking of the recently launched Harley-Davidson Street™ 750 in the month of March, will have their processing fees waived on their entire loan amount on loans originated by HDFC Bank and ICICI Bank.    Harley-Davidson India has been providing ground-breaking finance options to premium motorcycle customers since 2010, when it established partnerships with ICICI Bank and HDFC Bank.  The new offer is specially designed for customers who want to be the first to ride the company’s latest global offering – the Harley-Davidson Street™ 750.

In addition, HDFC Bank will further support motorcycle customization, a significant aspect of the Harley-Davidson lifestyle and culture, by financing accessories up to Rs. 50,000 at the time of purchase of the Harley-Davidson Street™ 750, and up to Rs. 2 lakhs on the purchase of other models. From the handlebars to the back tire,, Harley-Davidson offers over 5,000 Genuine Parts and Accessories for customers wanting to customize their motorcycles and make them uniquely their own. The new Harley-Davidson Street™ 750 has been launched with 57 accessory options for customization.

Commenting on the alliances with HDFC Bank and ICICI Bank, Anoop Prakash, Managing Director, Harley-Davidson India said, “Our alliances with HDFC bank and ICICI bank further our commitment to make our motorcycles more accessible to everyone who has the desire to experience the thrill of leisure riding. With the launch of Street™ 750, we will undoubtedly expand our reach to a younger, urban customer base, and with these convenient finance options we will help bring them closer to the Harley-Davidson ownership experience.”

The announcement comes in the wake of the recently launched Harley-Davidson Street™ 750 at the 12th edition of the Delhi Auto Expo. The Street™ 750 is priced at INR 4.10 lakhs ex-showroom Delhi and bookings open March 1, 2014, across all 13 dealerships.