Hero Cycles Unveils Three Electric Bicycles At Auto Expo 2020

It is looking to capture a 10 per cent share in the global electric bicycle segment by 2022

Amidst several electric two-wheeler unveilings at this year’s expo, Hero Cycles took the opportunity to bring something new to the table. The Indian cycle manufacturer brought three new electric bicycles: the Straphanger, Essentia Connect, and Easy Step.

Also read: Yamaha-powered Hero Lectro EHX20 Electric Cycle Launched In India

Since this was just an unveiling, Hero Cycles hasn’t revealed any specific details about the electric cycles. However, it has announced that the Essentia Connect is powered by a 250W hub motor and has a top speed of 25kmph. Easy step, on the other hand, is a foldable e-bicycle while the Straphanger is an e-bicycle with pedal assist. What’s the price of these bicycles? Are these available on e-commerce websites? Well, the manufacturer hasn’t revealed those details just yet. 

Here’s the official press release from the company:

Hero Cycles Grabs Spotlight with Its Range of Futuristic Electric Bicycles at Auto Expo-The Motor Show 2020

Hero Cycles showcases a series of new products including an electric folding bike , a straphanger and an electric fat bike

Also on display are products from the recently-acquired German firm HNF Nicolai which are set to make a splash in the Indian market soon

New Delhi, February 11th, 2020: Hero Cycles today showcased the major innovation leap made by it in the field of electric bicycle manufacturing and design through a series of futuristic products at the Auto Expo-The Motor Show 2020 that included Straphanger, Essentia Connect, and Easy Step range of electric bicycles.

While Easy Step, with its foldable body and 7-speed gear, makes it unique to the need of an urban consumer, Straphanger brings together the joy of pedaling with the help of battery at the right time. Essentia Connect, on the other hand, transforms the experience of pedaling e-bikes with max speed of 25 km/hour and its superior rear hub motor of 250W.

As it works to fulfill its vision of capturing a 10 per cent share in global electric bicycle manufacturing, the Hero Cycles products highlight a new dimension in the field of Indian bicycle industry. Hero Cycles that has for decades maintained its position as the leading bicycle manufacturer and seller in India has in recent years taken rapid strides in the field of electric mobility by boosting its innovation and manufacturing capability. Recently Hero Group entered the European market by acquiring prominent German e-bike maker HNF Nicolai. The company has already set up a major design and innovation base in the UK through its state-of-the-art Global Design Centre at Manchester.

These products showcased at the Auto Expo are landmark innovation leaps and are set to usher in a new era in the space of urban commuting and adventure biking. Hero Cycles also displayed E-bikes from the stable of the recently-acquired German firm HNF Nicolai which will soon make inroads in the Indian market as well. Also, Hero’s existing portfolio in the urban e-bike segment in the form of the Lectro brand with products like Townmaster, Glide and E Zephyr were displayed prominently. 

“The growing acceptability of electrical vehicles in India has given us an opportunity to engage more towards our vision of capturing 10 per cent share in global electric bicycle manufacturing by 2022. Our single-minded focus on bolstering our capacity in research and design innovation as well as in manufacturing to produce truly global e bikes in India will play a critical role in it. Our product showcase at the Auto Expo is truly representative of this path-breaking leap for our brand,” said Mr. Pankaj M Munjal, Chairman & Managing Director, HMC, a Hero Motors Company.

Hero Cycles also showcased the innovative business solutions initiated by it to make e-bikes more viable and useful in a country like India. For example, Hero Cycles is actively advocating for E-bikes to replace motorcycles for micro deliveries in India. For this, it is devising innovating accessories to be fitted in e bikes such as baskets in front and back and a battery with higher range to gives better mileage in one charge. The Hero stall will showcase such products that can immediately be adopted by organizations as modes of delivery to promote eco-friendly transport.

Hero traditional brands Firefox and Hero Sprint Pro were prominently displayed at the Auto Expo.