Hero Motocorp Impulse launched at Rs 66800
Published On Oct 17, 2011 12:00 AM By sagarfor Hero Impulse
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Hero MotoCorp, the world’s largest two-wheeler manufacturer, today launched its first motorcycle under the new “Hero” brand name, providing an all-new riding experience for its customers this festive season. The company today started despatches of the 150cc “Hero MotoCorp Impulse” – the country’s only dual-purpose on-road-off-road bike, thereby launching an entirely new segment in the Indian two-wheeler market. “Impulse”, which has been very attractively priced at Rs 66,800/- (ex-showroom Delhi), is available in five exciting colours - Black, Vibrant Blue Metallic, Sports Red, Leaf Green Metallic & Vibrant Orange.
The launch of Hero MotoCorp Impulse creates a new experience in the Indian biking industry. Impulse comes with the power of the 150 cc engine, loaded with versatile features including nitrox-gas filled mono-shock rear suspension which ensures a smooth ride on roughest of terrains, high ground clearance with large front wheel with stud-type tread pattern tyres and large front disc brakes which lets the rider traverse any road or any stretch. Impulse delivers a maximum power of 9.7 KW (13.2Ps) @ 7500 rpm and a torque of 13.40 Nm at 5000 rpm.
Mr. Anil Dua, Sr. Vice President (Marketing & Sales), Hero MotoCorp said, “Impulse - the first model to be launched under our new brand identity – is not just a new product. It also introduces an entirely new segment within the motorcycle market, i.e. the ‘on-road-off-road’ segment. This is a dual-purpose bike, which can be used on regular city roads as well as on off-road terrain. With the attractive price tag, we are sure ‘Impulse’ is going to bring a lot of cheer and added excitement for our customers this festive season. And so, we have planned to make Impulse available for test rides and purchase at several locations across the country ahead of Diwali.”
Impulse also comes with solid knuckle guards, sporty high mount muffler, large and raised durable sporty fenders, straight pull spokes and motocross seat for the real off-road experience. Digital Combi meter with “Service Due” indicator, "lock and digital vertical bar display fuel gauge" adds to the overall style which is irresistible. Impulse was first showcased at the launch event of Hero MotoCorp’s new global brand identity at London’s O2 Arena on 9th of August this year.
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