Hero MotoCorp Sold a Record 5.29 Lakh Unit in October

Hero MotoCorp Ltd (HMCL), the world’s largest two-wheeler manufacturer has reported its highest-ever sales for the month of October, 2012. The two-wheeler manufacturer which was struggling to drop in the sales in the last few months has again come to its trend of over five-lakh units monthly sales. Hero MotoCorp reportedly dispatched 5,29,215 units of two-wheelers in October 2012, which includes 50k unit sales of scooter, mostly of its new offering Hero Maestro. In the corresponding month previous year, the company had sold 512,238 units.

The sales figures are due to the on-going festive season, in terms of retail sales during the festive season, the company has got an awesome response and sold over 3.50 lakh units of two-wheelers in just the first 15 days of the festive period. Hero MotoCorp recorded its highest-ever scooter sales for any month by crossing the threshold 50,000 units in October, which makes it the second largest Scooter brand in the country.

Speaking on this achievement, Mr. Anil Dua, Sr. Vice-President (Marketing & Sales), Hero MotoCorp Ltd said, “Our October story is about touching new milestones - highest-ever October sales, over half-a-lakh of scooter sales and retail of over 3.50 lakh units of two-wheelers in just 15 days of the festival period. The entire range of our new Hero-branded models, including the new launches – Maestro and Ignitor – has been lapped up by our customers, which is reflected in these numbers.

 "With Diwali around the corner, we are prepared for even better retail sales in the month of November as well. We hope that the improved market sentiment will sustain itself as we go forward into the rest of this fiscal," he added. The new 110cc scooter – Hero Maestro – has been a block-buster and together with the 100cc scooter Pleasure, HMCL has now started clocking an average of close to 50,000 units per month. Encouraged by the success of its scooters, HMCL has already scaled up its scooter production to over 60,000 units a month to meet the overwhelming customer demand.