Suzuki Motorcycles Becomes 3rd Largest Scooter Maker Of 2019

Suzuki sold more scooters than Hero Motocorp in the first half of 2019 

• Suzuki scooter sales have grown by 17.16 percent from April 2019 to September 2019. 
• Hero MotoCorp witnessed a 36.23 percent decline in sales during the same period. 
• The Suzuki Access is the 3rd best selling scooter in India following the Honda Activa and TVS Jupiter.

Suzuki has overtaken Hero MotoCorp to become the third highest seller of scooters in India. It has sold 3,41,928 scooters in the first half of financial year 2019 which is 92,563 units more than Hero’s tally of 2,49,365 scooters during the same time period. 

Hero MotoCorp witnessed a 36.23 percent decline in sales from April 2019 to September 2019. This is despite it having launched two new scooters recently: the Maestro Edge 125 and all-new Pleasure Plus 110. During this period, Suzuki also launched new products which were all premium motorcycles in the Gixxer family.  Interestingly, the Japanese brand saw a 17.16 percent increase in scooter sales during the same time period. Most of this sales success can be attributed to the Suzuki Access 125 whose special edition variant was also launched during this time period. The Access 125 was the 2nd highest selling scooter in India and is currently the 3rd highest selling scooter. It follows the Honda Activa and TVS Jupiter both of which are 110cc scooters. 

Honda continues to be the highest-selling scooter maker in India having sold 17,32,579 units for the first half of this fiscal year. This despite its sales dropping by 20.62 percent compared to the same time period last year. It is distantly followed by TVS which sold 5,98,617 units  and has witnessed a decline of 7.19 percent compared to last year. 

If you look at the top 5 highest selling scooter makers like Honda, TVS, Hero MotoCorp and Yamaha; all except Suzuki have posted a decline in scooter sales. In fact, the total scooter market has seen a decline of 16.94 percent in the first half of FY 2019. This decline in sales can be attributed to the overall economic slowdown which has also affected the two-wheeler and four-wheeler sales as a whole. 

Source: auto.economictimes