Honda achieves 15 Million Customers milestone in India

The Indian wing of the Japanese two-wheeler manufacturer- Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) is in its 13th year of operation in India.Today, the company announced to achieve the milestone of 15 million happy customers on the Indian roads, in which the latest 5 million customers were added in just 18 months. Earlier, the company declared 10 million customer milestone in July, 2012. This extraordinary pace is an outcome of Honda’s foray in the mass motorcycle segment- Dream Yuga & Dream Neo being well accepted in the market. Also, Honda’s consistent market leadership in automatic scooter segment is affirmative of its excellent quality product offerings.

HMSI came into existence on 14 Dec, 1999 and its first production facility at Manesar commenced operations in 2001. Currently operates three manufacturing facilities at Manesar (Haryana) and Tapukara (Rajasthan) and Narsapura (Dist. Kolar, Karnataka) with the cumulative production capacity to reach 46 lac units annually by FY’14 end.

Speaking on this achievement, Mr. Keita Muramatsu – President & CEO, HMSI said- “Together we have successfully given Joy of mobility to 15 Million Happy customers. We firmly believe customer experience and customer loyalty is priceless and will work very closely with our customers to enhance the same.”

Expressing sincere thanks to Honda customers, Mr. Y. S Guleria – Vice President, Sales & Marketing, HMSI said –“Achieving the 15 million customers mark in such a short period is a testimony to growing customer trust on Honda brand. To meet customer demand and reach out to new markets, Honda has intensified its efforts to rapidly expand its network by adding 500 new touch-points and take its growing network to 2500.”

Honda has also been the Industry First to promote Fun, Safety and Environment in India. As a responsible manufacturer, HMSI has till date trained more than 4 lac individuals including children and women and is successfully operating Traffic Training parks in Delhi and Jaipur. Very recently, Honda announced partnership with POGO and associated with Chhota Bheem for road safety promotion among kids. In another announcement HMSI declared association with South Delhi Municipal Corporation, to educate young minds on road safety.