Honda plans to set up 200 new sales stations every year
Published On Apr 8, 2011 12:00 AM By sagarfor Honda Activa 5G
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Honda Motorcycle and Scooter India (HMSI), number fourth largest two-wheeler giant in Indian tow-wheeler market, has decided to grab numero uno position in this world’s second largest two-wheeler market. In view to achieve that the company has to spread its business network across country, it is planning to add 100 dealers in this year and 200 dealers every year.
The final separation between Hero and Honda has been done and now the latter is mulling over to launch 100cc bikes in India. The Indian scooter market is dominated by Honda Activa. Its another scooter Honda Aviator is also doing well and beating Mahindra Duro, Rodo and Suzuki Access. Honda has brought Honda CBR 250R in India to beat the likes of Bajaj Auto, Hero Honda and TVS Motors. The bike is way ahead of Bajaj Pulsar 220, Hero Honda Karizma ZMR and TVS Apache 180 ABS in terms of power, performance and technology.
As per Society of Indian Automobile Manufacturers, HMSI is the k0ing of scooter segment with 43.2 per cent market share while it could get only 7.4 per cent growth in bike segment during period of April, 2010 to February this year. And now the company is going to throw its 100cc bike by next year which will an answer to Hero Honda Splendor, Hero Honda Passion Pro and Bajaj Platina 100cc.
HMSI is eyeing to increase its dealership network that is 800 at present; Hero Group and Bajaj Auto have 4,500 and 3,600 dealerships, respectively. Honda is thinking to set up 100 dealers this year and planning to add 200 dealers every year to make true its number one company dream within 10 years. HMSI includes lots of popular bikes in its stable like Honda CB Twister (best-selling 110 cc bike), Honda Shine, Honda Stunner, Honda Unicorn and the Honda Dazzler.