New trade secert of two wheeler co

New bike launch in India is the success mantra for leading two-wheeler manufacturer. This is proved by the financial results of the major two-wheeler companyies in India. These include Hero Honda, Bajaj Auto and TVS Motors. Bajaj Auto launched its ambitious bike, Bajaj Discover, in the market well ahead of the festival season in India. The new bike launch did a great job by increasing the sales figures and sales health of Bajaj Auto. On the other hand, Hero Honda also launched an upgraded fuel injection loaded Hero Honda Karizma ZMR in the market before the festive season. Hero Honda bikes in India dominated the market and it effect the two-wheeler market as well. The company also introduced new versions of Hero Honda Splendour and Hero Honda Hunk. The market has seen remarkable come back of Yamaha after its new launches- Yamaha Fazer, Yamaha FZS and Yamaha FZ 16. One interesting fact lies in here, overall results of new bike launch is not clearly visible right now but to take shape in months to come. Year on year increased sales of these three market majors are 15 per cent (Bajaj Auto), 27 per cent (Hero Honda) and 10 per cent (TVS Motors). Moreover, Hero Honda registered robust quarterly sales growth by 21 per cent as against the corresponding period the previous year. TVS bikes like TVS Apache, TVS Scooty and TVS Star did fairly well in the recently concluded quarter.