Honda Achieves Over 25 Million Scooter Sales In India

Honda’s market share which once stood at 10 per cent in 2001 has multiplied threefold in 17 years 

The Japanese two-wheeler manufacturer has announced that its scooter sales have crossed the milestone figure of 25 million. The time under which Honda India has managed to achieve this task makes it an industry-first record!  

To elaborate, the company achieved 10 million sales within 13 years, and an additional 10 million was added to the count in the following three years. The next 5 million was accomplished within an even shorter time frame of just one year. Moreover, Honda’s market share, which once stood at 10 per cent in 2001, has increased to a whopping 32 per cent in 2018.

Currently, Honda has the largest scooter lineup in the industry, ranging from the Cliq, designed for rural areas, to the Honda Dio and the Aviator. The Honda Activa, which has been dominating the scooter market for eons, is also part of the company's portfolio. Additionally, the manufacturer also offers a premium 125cc range of scooters which includes the Activa 125 and Grazia 125.

Here’s the official statement from the manufacturer. 

Press Release -

Honda surpasses historic 25 million sales mark in scooter market!

Becomes the ONLY scooter manufacturer in India to cross this milestone

New Delhi, November 19, 2018: Creating a new high for scooterization in India, Honda Motorcycle and Scooter India Pvt. Ltd. today announced its scooter sales have now crossed the landmark 25 million milestone figure.

From achieving 10 million sales mark in 13 years, Honda added the additional 10 million customers in just next 3 years. Adding the next 5 million within 1 year, now Honda 2Wheelers India is the only scooter manufacturer in India to delight over 25 million customers – an industry first record!  

Scooterization revived 18 years ago across the country, when Honda launched the iconic Activa in the dying scooter segment. Accelerating the segment contribution from just 10% in 2001 to the current 32% in 2018, the performance and reliability of Honda scooters paved way for scooterization in Indian 2Wheeler market.

Keeping up with the evolving customer expectations, Honda expanded its scooter portfolio with industry leading specifications & advanced features. Strengthening its undisputed leadership, Honda has the largest scooter portfolio in the industry ranging from rural-utilitarian Cliq to India’s top-selling Activa to the premium 125cc range including Activa 125 & GRAZIA.

Now Honda is No.1 scooter selling two-wheeler brand of India with dominant 57% market share as every 2nd scooter sold in India is a Honda.

Celebrating this remarkable achievement, Mr. Yadvinder Singh Guleria, Senior Vice President - Sales and Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “From activating the scooter market to becoming the largest selling 2Wheeler in the country, Honda Activa transformed the way Indians ride. We thank our valued 25 million Honda scooter customers for trusting in the brand & making us the first choice of India. Honda remains committed to bring the Joy of Riding to our customers by meeting their ever-growing & evolving demand with the core strength of advanced technology & innovation. Over the years, love and trust of customers for Honda scooters keeps growing & taking this motivation ahead, Honda firmly aims to lead the next wave of scooterization which has already started in Tier-II and tier-III towns.”

As the market leader, Honda has led the industry with technological innovations, advanced features & irresistible unisex styling with daily comfort & convenience.